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Executive Communication Coaches: Help With Business Communication

by George Purdy

Coach is a common word in our society. We hear talk of life coaches, head coaches, Little League coaches, birth coaches, and executive communication coaches. Executive communication coaches? Who in the world are they, and why do executives need special coaches to help them communicate? Believe it or not, an executive communication coach is a very real and increasingly important member of many of corporate America’s organizations and businesses

What exactly can we expect from an executive communication coach? A truly competent executive communication coach can offer us invaluable assistance in conveying our ideas assertively to others in our organization. He or she can help us walk the often narrow, but potentially all-important, path between being too passive and being too aggressive. With the sensitive coaching of an good executive coach we can more effectively get our ideas and positions across while at the same time encouraging others to further productive discussion.

How can you benefit from executive job coaching? A good coach has the ability to eliminate barriers to your communicating freely. It is the contention of executive coaches that creativity suffers greatly, and in a costly way, when the expression of views and ideas is suppressed, or even just discouraged. A lack of effective communication can adversely affect the bottom line through detrimental effects to relationships and in many other areas at all levels within an organization.

It looks like speaking up is a very easy thing to do, but it is harder than what most people think. A coach describes that the top eight reasons on why people don’t speak with confidence are that they have a fear of bad outcomes, they want to please everyone, they don’t like certain issues, they haven’t spoken up before, they don’t have support from peers, they are misguided in their respect for authority or they doubt themselves.

Any of those reasons previously stated are things we’ve felt in our lives and in our relationships. They are all hindrances to healthy communication. Using a communications coach can help to identify those hindrances and to give suggestions to solve those issues. The motto FACE is a good way to remember this: Facts, Appreciation, Consequence/Cost, and Expectation.

Let us break down this communication formula. First, you must convey facts about a situation instead of your opinion. By listening to and acknowledging others’ contributions, you show appreciation. Try to determine the costs or consequences of any idea or behavior. Make your expectations clear, so that others know what you want and what outcome that you want to see. The FACE formula will allow you to get the results you want and to speak your mind politely along the way.

One of the ways that executive communication coaches are able to help your business office is to expertly teach colleagues how to better communicate with each other so that the office is far more productive overall.

Why exactly would anyone need an executive communication coach? Because executive coaches can help you express your thoughts without repelling your listeners by being too forceful. Executive job coaching can help remove obstacles that interfere with company communication. It can be difficult to speak up in a meeting or some other social situation, and coaching can help executives learn when and how to speak their minds. The FACE formula (Facts, Appreciation, Consequence/Cost, and Expectation) is an example of the advice that a good communication coach can bring. Coaches can make executives more productive.

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