Zen Of Internet Marketing

How can you build wealth by using affiliate marketing and pay per click? You do that by not just sending the traffic on to your affiliates to get the commission but by building your own assets at the same time.

As you buy clicks on Google, offer those people something of your very own first, something of genuine value that nobody else can replicate. Collect contact information from as many of those visitors as you possibly can, then send them on.

By tradition, if you can make a tradition in 5-6 years, affiliates will display banner ads or other links, purchase pay per click and other traffic, then send the traffic directly on to their affiliate hoping that this will produce a sale and therefore a commission.

People like this are known as ‘bitslingers’. Bitslingers buy traffic and make a profit sending it on to their affiliate, nothing more. They don’t ‘make the world a better place’. They just ’sell’ their traffic. Do you have higher aspirations that that? Construct a valuable customer list that you can have future transactions with.

What offering of value can you list? He are some ideas that I have gathered:

Offer a tutorial.

Do a substantive teleseminar on a topic that would be a natural, unassuming segue to the affiliate product or service that you’re promoting.

Set up your own site that provides a multiday e-mail course about your topic, and promote your affiliate program that way.

Offer a free guide or reference material.

When you are affiliated with more than one similar product, produce a compare and contrast analysis on the products or services cost and quality then let your customer choose.

Create audio recordings on the subject.

Hold a contest.

Furnish some type of downloadable software.

It is important that you refrain from screaming, “buy this!” to your customers. Give them something they can use to improve their business or life then they will want to see what product you are offering.

Time was you could purchase traffic(clicks) from Google, and point them through your links on to the affiliate host website. Prosperous affiliate hosts thought this was great especially when they had dominance in their field when nearly every Google ad shown talked about their website.

Problem is that Google didn’t think that was so great. These strong-arm arrangements messed up the process of Adwords and thus Google took a hit to their image. Thus came the Google revolution at the beginning of 2005. The rule now stands that one ad display url is allowed per page of Adwords listings per advertiser.

What this does mean though is that your affiliates can be on that same page of Google results. It also means that you aren’t allowed to push traffic directly to your affiliate host’s website.

Because of this it is necessary for you to produce a more complex and content rich website for it to outlast the competition. This rich website will produce good results all around. Your site adds content to the internet and your traffic adds to your database of clients.

Popularity: 13% [?]

Related posts

• Does Number Two Still Try Harder? Ask Yahoo!
  Overture, now part of the Yahoo Search Network, was the originator of the use of PPC, or Pay-Per-Click advertising. Overture saw that the internet was quickly maturing into the easiest and most direct system for making purchases and that very quickly online promotion was going to hit astronomical highs. For an online shopper to go to [...]
• Web Marketing Services - Implemented The Profitable Way
  Today there are a variety of marketing secrets that you can use to find your own riches on the internet. Of course one important secret is building trust. Doing so can help you make sure your prospects purchase from you, instead of your competitors.
• Viral Marketing: A Unique Method To Engage Customers
  The term viral marketing seems to have a negative connotation due to its identification with the word virus, something that no one would want to catch ever. However, viral marketing is one of the most efficient tools made available to internet email marketers nowadays. A recent trend in advertising on the web has been the rise [...]
• Using Pay Per Click Marketing
  The main benefit of pay per click marketing is how in a relatively short period of time, the amount of traffic a web site receives can be increased dramatically. For a while now, people have been using this technique as it is clear this type of marketing comes out far ahead of other methods of advertising. Many internet users will see the ads but don't fully understand how pay per click works so below are listed a few hints to make this easier to grasp.
• Unique Content - The key To Article Marketing
  Unless you're completely brand new to doing business on the internet, you'll have heard about article marketing. Article marketing is how a regular person like you or me can gain a foothold into niche markets and target interested and motivated visitors and turn them into interested and motivated buyers.

Tags: Advertising, affiliate, Business, Internet, link, Links, Marketing, pay per click, PPC, Products, Traffic, visitors, website

This entry was posted on Monday, May 5th, 2008 at 9:19 am and is filed under Advertising. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.