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Most Recent Articles For: b2b lead generation

Written by Valerie Schlitt, President of VSA, Inc. on August 14th, 2008
by Valerie Schlitt, President of VSA, Inc. Sales people know there are two critical decisions that must be made before starting a cold calling campaign. How many leads do you need, and how qualified do you need them to be? While these are two questions, they're really two parts to the same ...